CONSTRUCTION JOURNAL

INDUSTRY

CONSUMER PRODUCTS // FLOOR & TILE // PREMIUM BRANDS

LOCATION

Miami • Fort Lauderdale • West Palm Beach

What We Did

Web Design
Brand Identity
Logo Design
PPC Advertising
Social Media Marketing
Email Marketing
Campaign Development
Copy Writing
Digital Strategy
Roll Out Strategy
Branding Strategy
Positioning Strategy

The Partnership

Although its name might imply publication, Construction Journal is actually an online aggregator of business intelligence for virtually all aspects of the construction industry. DAMN GOOD was instrumental in refining the Construction Journal brand and its messaging, while crafting a more appealing website to serve the company’s robust proprietary platform. At the same time, the agency enacted a focused digital marketing strategy to position the Construction Journal brand to a broad spectrum of specialty categories within the construction industry.

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