IT’S A MATTER OF TIME – Part Another
If you followed our suggestion like a good reader and feasted your hungry eyes on the first part of this insightful and long overdue article,
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WHERE DO BRANDS COME FROM?
There’s a certain air of mystery surrounding what people in an ad agency actually do. While TV and movies might try to convince you that
IT’S A MATTER OF TIME – Part Uno
What the hell are you REALLY paying an agency for, anyway?
Time is money. Let’s just accept this as true. We can go on about it,
HALF THE BATTLE
Business intelligence shouldn’t be a paradox. It’s your ticket to ROI.
“Half the money I spend on advertising is wasted; the trouble is I don’t know
SEO WHAT?
NEWS FLASH: Everyone who’s ever had a website wants people to find it. And that’s pretty much where the trouble begins.
Because chances are that your
THE REVOLUTION WILL NOT BE TELEVISED
This is important, so just pretend this is a video and pay attention.
We have seen the future, and surprise, surprise, it’s video. Yes video. We
HOW DO YOU CHOOSE AN ADVERTISING AGENCY?
HINT: The answer ISN’T “eenie, meenie, miney, moe.”
It seems like an easy question. Until you try to answer it.
Maybe you think it’s about creativity. But
YOUR BRAND SUCKS
Or maybe it doesn’t. But it probably does.
We know what you’re thinking. “How can this stupid blog know anything about my brand? It hasn’t even
DON’T JUST FUDGE IT, BUDGET!
WE ARE TOTALLY READING YOUR MIND RIGHT NOW. Indeed, here we are, sifting through your hopes and desires and…guess what? It looks like you want
RIP RFP? QBS OMG!
We get it. Companies aren’t necessarily versed in how to choose an outside agency for advertising, marketing, or strategic consultation. And government entities are often
